gif or gif?
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Do you say gif or gif? 🤔

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Do you say gif [d͡ʒɪf] or gif [gɪf]? 🤔

One of the great conflicts of modern times. Unresolved and fuelled by the fact that even the inventor Steve Wilhite prefers the less common pronunciation d͡ʒɪf.

The fact is: the format that was thought to be dead is currently experiencing a strong resurrection! Not least thanks to services such as GIPHY and its use in social media (stories, WhatsApp and comments).

Speaking of which: next time you want to insert a gif into your story, search for "newmedialabs". We've put a few gifs online for you on GIPHY. Feel free to use them 😜

But first: Do you say gif or gif?

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