DOCUMENT, DON'T CREATE!
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DOCUMENT, DON'T CREATE!

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We can't say it often enough: social media is a marathon, not a sprint! That means: persevere.
Gary Vaynerchuk is not only the most valuable personal brand in the world, but also a real machine when it comes to producing content. How do you keep it up? Gary's trick and his recommendation: Document, don't create!
His content strategy is based on publishing authentic content by simply taking followers with you on your journey. That makes it easy. Content production becomes a daily companion and you simply show what you are doing. Which step you are currently taking to reach your next goal.
We think: Good idea and we definitely want to incorporate the strategy into our social media. What do you think? Is this also an idea for you?

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