We have several senses and yet when it comes to marketing and advertising measures, we usually only use the visual sense. The sense of sight. Today, we are completely overwhelmed by what we see. Everywhere we look, something flashes or literally jumps out at us. This is exactly your chance:<\/p>\n
APPEAL TO ALL YOUR SENSES \ud83d\ude48\ud83d\ude49\ud83d\ude4a<\/p>\n
Think about your partner, for example. In the beginning, it may have been the visuals. But you were also won over by scent, touch or the taste of a kiss. Maybe even a beautiful voice.<\/p>\n
Your products and advertising measures should be just as comprehensive and involve all the senses - as far as possible, of course. Do you only sell digital products? Use mockups to give your customer a haptic feeling.<\/p>\n
Further examples: Everyone knows the Telekom jingle. 5 small sounds that have practically completely captured our sense of hearing and have become unforgettable. 5 short sounds that, when strung together, immediately create trust.<\/p>\n
The sense of smell: airlines equip flight attendants with the same perfumes so that regular passengers feel \"at home\". Starbucks deliberately creates a massive coffee scent to attract customers to its stores. Or think of the heavy Starbucks cups. This heaviness feels valuable and cosy. A high-quality sense of well-being through smell and touch.<\/p>\n
Think about how you can positively appeal to as many senses as possible with your product promotion or marketing campaign.<\/p>\n
If you manage to do this, you are guaranteed to be remembered by your customers. We'll be happy to help you! Write to us \ud83e\udd70<\/p>","protected":false},"excerpt":{"rendered":"
Wir haben mehrere Sinne und doch beschie\u00dfen wir bei Marketing- und Werbema\u00dfnahmen meist ausschlie\u00dflich den visuellen Sinn. Das Sehen. Dabei sind wir heute von dem, was wir sehen, komplett \u00fcberfordert. \u00dcberall blinkt etwas oder springt uns regelrecht ins Gesicht. Genau das ist deine Chance: SPRICH ALLE SINNE AN 🙈🙉🙊 Denk doch beispielsweise mal an deinen […]<\/p>\n","protected":false},"author":3,"featured_media":3118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts\/3117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/comments?post=3117"}],"version-history":[{"count":0,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts\/3117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/media\/3118"}],"wp:attachment":[{"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/media?parent=3117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/categories?post=3117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newmedialabs.de\/en\/wp-json\/wp\/v2\/tags?post=3117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}